Maybe an element of future branding, simplicity can have two meanings. Our brand does not scream, it focuses on the substance. But, although it may look strict and non personal. If a brand needs to be relevant to peoples lives, it has to contribute to the easing of the busy and loud branding world, and leaves room for customization.
Maybe brands will need to quiet down and listen.
"When designed correctly, the brand experience should feel completely seamless and natural for its audience" - Steve Liska
No comments:
Post a Comment